4.8 Vanity URLs

4.8 Vanity URLs 

Vanity URLs, or Marketing-friendly URLs (mfurls), are web addresses that are used for marketing purposes to direct readers to a specific web page. They should be easy-to-remember short phrases that are also easy to share on social media. 
Contact the Web Initiatives team to set up a concise web redirect that can be used as a vanity URL. The Web Initiatives team can set up SEO tracking tools for the URL.  

Sample vanity URL:  www.wemakelivesbetter.com  

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Article ID: 91901
Thu 8/20/20 4:14 PM